Entertainment
IG ENTERTAINMENT COMPANY LIMITED
Is an Entertainment Company, founded in 2007 for developing and operating Nightclubs under a Nightclub concept called Nights In Babylon.
The company is currently developing its first project on the island of Phuket.
NIGHTS IN PHUKET
The current situation regarding Phuket’s nightlife is that the market is clearly waiting for something new to happen.
During 2009 there have been two new Nightclubs entering the market with more international elements, that are starting to raise the service levels and expectations of the tourists arriving to the island.
Nevertheless, the demand on the market has remained strong and is still waiting for an international, unique nightclub concept to launch.
This is why Phuket is the right place for the first Nights In Babylon nightclub.
NIGHTS IN BABYLON
Is a custom designed and planned nightclub concept. Nothing like it has ever been done in Thailand.
Every detail of the club has been carefully planned to follow the Babylon theme all the way through, with a goal to offer an experience for the customers that will be truly remembered.
The club and It’s service concepts are designed to meet the high demands of International customers.
STRATEGY
One of the key elements in building a successful nightclub business is the pricing policy and its profit margins.
We want to surprise our customers with setting our prices at a relatively competitive levels, when people are expecting our prices to be among the highest of all clubs in the area.
The main strategy of operations is to create a high selling volume instead of keeping the profit margins high.
More about Nights In Babylon concept, please visit:
